Authenticity on the Menu

Storytelling is an art form. Its biggest impact stems from authenticity, depth of knowledge, pace and connection. A genuine voice carries power, drawing listeners in. This was on full display at the KNOW FISH Dinner® at Bar Carlo restaurant in Portland, Oregon on April 6.

You could hear a pin drop as Seth Stewart talked about the sustainability lens that drives Yakobi Fisheries, the seafood company he and wife Anna run out of Pelican, AK, where Seth was born and where he learned to fish. He also shared the deep commitment he has to ensuring the fish that he and other fish harvesters Yakobi sources from is handled carefully, with extreme attention to quality. That, coupled with the fact that the fish can be traced back to individual boats, he said, is an important distinction when considering seafood sustainability.

Seth Stewart talking about his Alaska fishing roots and Yakobi Fisheries’ laser focus on quality.

That absolute focus in a restaurant packed with more than 70 people is a testament to the authenticity of his narrative. Every storyteller had a captivated audience.

We’d gathered to celebrate local seafood, talk about seafood with values, and why people should care where